Your CRM might generate forms, but is it flexible enough for landing pages?

February 17, 2021
CRM Research Team
success@hotprospects.com

Most CRM applications have a customized form that can be built and placed on your website in order to collect leads, but most CRM’s do not have the ability to generate a whole landing page with the lead generating form built into the page. Inside the Hot Prospects CRM platform, Articles and Products both can have customized landing pages generated using HTML and assets supplied by a UI designer. This allows for an individual or a marketing team to have full flexibility when generating multiple landing pages on the fly.

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The Sales Force Automation First Approach

February 05, 2021
CRM Research Team
success@hotprospects.com

When evaluating CRM software, many platforms fall short when considering the sales process and any automation that can create a more cohesive sales team. CRM platforms can consist of many different tools and helpful work arounds for everyday lead management, but many customers are looking to increase the success of their sales team. Companies are looking to other places than CRM to help automate their sales process.

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My sales process works, now let's apply some pressure.

January 08, 2021
Matt Scaife
matt@hotprospects.com

The CRM software industry is overrun with variety of what constitutes a ‘viable’ solution. It would seem the winning strategy is concentrating more on helping businesses streamline their sales process to make money more efficiently, than it is focusing on adding more widgets and API connections to the UI.

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Does your CRM Import and Export your data in a way that is helpful and efficient?

October 26, 2020
Matt Scaife
matt@hotprospects.com

CRM systems are often robust and complex in their functionality and getting data in or out of these systems can be very challenging. When we look at the top players in the CRM industry for small to medium size businesses, we see a wide array of functionality that allows clients to import and export data utilizing web-based admin tools. But is the format of the data coming out of the system really what the client needs, or does the client have to jump through hoops and massage the data to get it in a useful format?

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